Inside Marketing: Always-on marketing best practices

first_imgThe implications of “always-on” marketing are broader than even creating a 24/7 strategy. Today’s marketer must adjust on the fly to meet new and changing demands, with technology and talent requirements evolving almost every day. We asked three experts in the credit union space to weigh in with their always-on best practices.Trisha Torrado, senior manager/marketing and communications for CUES Supplier member Franklin Madison, Franklin, Tennessee:Identify 2020 marketing goals. First, it’s critical for a credit union to identify its goals, stresses Torrado, then craft a strategy and tactics to achieve those goals. “Also, as a marketer, ensure you set a realistic budget to fund your strategies.” And don’t neglect creating solid content marketing strategy that aligns with your credit union’s overall marketing strategy.Understand and embrace the new SEO. Currently, there is a blurring of traditional and new SEO. “Years ago, you might have had a webmaster run a credit union website and oversee optimizing the HTML code,” she explains. “But going forward, successful credit unions are building unique landing pages for each, specific campaign, and marketers need to lead this initiative.” Search engine algorithms now value content, not just structure, which means website construction and maintenance is no longer just a technical job. continue reading » ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

Neymar mistakenly congratulates Bayer Leverkusen for UCL victory

first_img Promoted ContentPlaying Games For Hours Can Do This To Your BodyIs This The Most Delicious Food In The World?You’ve Only Seen Such Colorful Hairdos In A Handful Of AnimeFantastic-Looking (and Probably Delicious) Bread ArtCouples Who Celebrated Their Union In A Unique, Unforgettable WayThe Very Last Bitcoin Will Be Mined Around 2140. Read MoreBirds Enjoy Living In A Gallery Space Created For ThemWho Is The Most Powerful Woman On Earth?10 Risky Jobs Some Women DoEver Thought Of Sleeping Next To Celebs? This Guy Will Show You7 Universities Where Getting An Education Costs A Hefty PennyWhich Country Is The Most Romantic In The World? Brazil international Neymar mistaken sent a congratulatory message to Bayer Leverkusen after PSG lost the Champions League final to Bayern Munich on Sunday. The French champions failed to lift the trophy after aKingsley Coman second half header gave Bayern a 1-0 win and their sixth Champions League title. Thereafter Neymar took to his Twitter handle to salute the Bundesliga giants. But instead of writing Bayern, Neymar, who broke down in tears after the game, wrote Bayer. “Losing is part of the sport, we try everything, we fight until the end.“Thank you for the support and affection I have received, each and every one of you. “And CONGRATULATIONS to BAYER.”Advertisement Neymar’s error did not go unnoticed as Bayer Leverkusen responded via their handle:”Thank you, Neymar! “I’m not sure why you congratulate me while I’m on vacation playing FIFA … but thanks.” A win for PSG against would have seen them land the quadruple which was first achieved by Celtic in 1967. Celtic won the Scottish League, Scottish Cup, League Cup and the European Cup. read also: PSG stars Neymar, Mbappe reflect on UCL defeat Prior to the Champions League final, PSG had already won the Ligue 1, Coupe de France and Coupe de La League. FacebookTwitterWhatsAppEmail分享 center_img Loading… last_img read more

Covid-19 break may add ‘a year or two’  to James Anderson’s career

first_imgENGLAND fast bowler James Anderson believes the enforced break from cricket due to the coronavirus pandemic could prolong his career.Anderson, 37, is part of a 55-player group that has been asked to return to training, with the first Test against West Indies set to start on 8 July.Anderson has regained full fitness after picking up a rib injury on England’s winter tour of South Africa.“It could just add on a year or two at the end of my career,” said Anderson.The Lancashire paceman, who is England’s all-time leading wicket-taker in Test cricket, has only bowled 74 overs since August after missing large parts of last summer’s Ashes and the winter tours of New Zealand and South Africa through injury.He has been bowling in the nets at Old Trafford with social distancing measures in place.Speaking on the latest Tailenders podcast, Anderson said: “I’ve really enjoyed being back and as odd as it is just bowling into a net, with not many people around, it’s still nice to be back and playing cricket.“I bring all the kit myself – my bands and med balls to warm-up with – and I’ve got my own cricket balls which I don’t normally have.“I have a quick lap round the outfield and then straight into the nets. I bowl a few overs and then get straight back in the car and go home.”The England and Wales Cricket Board (ECB) is expected to announce a revamped summer schedule this week.“I got up to speed quite quickly. I’m off my full run up and I feel like I’m ready to play now,” Anderson said. “I need to just calm down a bit.“As players you are working towards the 8 July date as if it’s going to happen but obviously each stage has to be ticked off by the government, most importantly, and secondly the ECB.”The series will take place behind closed doors and Anderson, like team-mate Jofra Archer, supports the idea of playing artificial crowd noise at the games.“I’ve been watching the rugby league in Australia and I actually thought there was a crowd watching because they were playing crowd noise through the speaker in the stadium,” Anderson said.“I actually thought it worked. It was nice to have that sort of atmosphere even though there was no-one there.”last_img read more

103 Schools for Calabar Table tennis Open Championship

first_imgAs part of opening ceremony, an exhibition match was staged between two young national champions, Charles Etim of Government Secondary Barracks Road, and Orok Etim of Government Secondary School Akim, who had won gold medals in National school sports meets of Port Harcourt 2013, Ogun 2014 and Benue 2015.According to Duke the state have dominated the game in the country for 18 years, adding that the essence the Royal International Farms and Estates Ltd is bankrolling the event is to discover new talents that would succeed the likes of Offiong Edem and Cecilia Otu-Akpan who are already African champions.Usen Umoh who is General manager of Royal International Farms and Estates Ltd said their deep involvement in sports is to give back to the society and empower the youths in order to help discourage them from crimes.Before the Championship proper, the sponsors had donated complete set of one Joola 5000 table tennis board, 8 packs of. Das table tennis balls, two pairs table tennis rubber and said the private firms were united to popularize table tennis in the state.Share this:FacebookRedditTwitterPrintPinterestEmailWhatsAppSkypeLinkedInTumblrPocketTelegram Over 103 primary and secondary schools in Cross River State are participating in the 2017 Calabar Open Table Tennis Championship holding at the famous Hope Waddel Training Institute sports hall in Calabar.The three-day Championship which is sanctioned by the Nigeria Table tennis Federation (NTTF) is bankrolled Royal International Farms and Estates Ltd, Triple Star Printing Press Ltd and First Royal Micro Finance Bank Ltd, which last week, had sponsored a one-week 1st Calabar Open Taekwondo Championship.The Championship formally commenced on Wednesday when the chairman of Cross River Sports Council, Orok Duke and representative of the state commissioner for sports, praised commitment of the sponsors to sports development in the state.last_img read more